HubSpot Academy Is Free — So Why Would Anyone Pay for a Marketing Course?
HubSpot Academy certifications are free, polished, and everywhere. But free has a cost. Here is what paid marketing courses actually give you that HubSpot cannot.
Google’s $300 Marketing Certificate vs. a $2,000 Course: What’s the Real Difference?
If you are comparing a Google digital marketing certificate vs bootcamp options, the price gap is massive. But the real differences go deeper than cost.
Week 15: Blockchain-Secure LinkedIn Certification Issued to Students
This week, when students complete their 15-week higher education course, the student will be awarded a blockchain-secure LinkedIn certification on the last day of class. We have teamed up with Accredible at credential.net to provide our certification and badge, which students can proudly display on their LinkedIn profile. Check out Read more…
Is Artificial Intelligence Already Conscious? Watch This. You Decide.
A couple of weeks ago, we wrote about artificial intelligence and what marketing education could possibly look like in a decade of exponential growth of technology. If you missed the debate on promise vs peril, click here. Nevertheless, it’s common knowledge that the exponential growth of technology is being powered Read more…
The Co-Evolution of Social Media: Human Connectedness vs Automated Connectivity
In the popular press book, The Culture of Connectivity: A Critical History of Social Media, author José Van Dijck makes a compelling argument about the dialectical nature and co-evolution of social media. That is, social media capitalizes on the inter-connectedness between humans and machines. She contends that connectedness is human Read more…
Addison’s Practicum Helps Land Job as a Creative Associate
In the spring semester of 2022, Addison Lentz opted to take The Digital Engine course before graduating May, not expecting it would lead to her job as a Creative Associate. When discussing how the course helped her land this position, she discussed how much she had learned and how easy Read more…
Nugtastic! Emily Graduates with Social Media Job Due to Practicum Fun
Looking for practicum fun, then let us introduce you to Nugs the Doodle! Nugs mom, Emily Krog, decided to build her semester project with The Digital Engine into a blog revolving around her adorable pup! This lifestyle blog is full of lighthearted fun with make-you-smile posts and pictures. Nugs and Read more…