🚀 LAUNCHED MAY 1, 2026 🚀
An all-new 2026 course including digital marketing curriculum, our published applied learning model, and an all-new AI marketing module. Click the house above to learn more.
This full semester course is designed for college students to holistically learn lead generation through organic inbound marketing principles. A complete set of professor resources is provided for instruction.
These 4 to 9-week courses are designed for both middle school and high school students. Teachers most often choose modules to instruct on web design and marketing of student portfolio projects.
The Digital Engine is an applied marketing curriculum built for people who are ready to stop learning about marketing and start doing it. We teach you how to build a real website, launch a real inbound campaign, and generate real leads for any business, organization, or endeavor you’re working toward.
Our curriculum is modular and self-directed, designed to meet learners wherever they are, including high school classrooms, university courses, or working professionals going at their own pace. You don’t watch videos about marketing. You build the system, deploy the campaign, and analyze the results. Every step of the way, you’re working on something real.
The gap between knowing and doing ends here. Most courses hand you a certificate after watching videos. We hand you a live website, a working campaign, and documented results that prove what you can do. That’s the difference between knowing about marketing and knowing how to execute.
Marketing agencies today deploy digital content daily. Editorial calendars, blogs, social media posts, emails, and analytics are all common part for these firms. You will learn these skills along with how to design and align brand strategy, create and maintain a rolling editorial calendar, and how to launch a real, live, digital marketing campaign.
Whether traditionally working on new product ideas, corporately innovating within a company, or socially seeking to make the world a better place, learning the process of how to digitally market an idea is a must for all entrepreneurs. But as a start-up, you must find the most cost-effective approach to marketing, which will always be inbound marketing.
In mass communications, especially with an emphasis in digital communications and/or social media, running live campaigns demands a large amounts of writing in a digital space. This course teaches you brevity, completeness of thought, and innovation with images and words in a live space that you will not receive anywhere else.
Businesses with a needed self-promotion component benefit well from this course. If you dream of music business, music performance, writing, performance art, and traditional art and sculpture, you must learn how to self-promote your work. For those creatives, this course has proven very helpful in marketing final works and portfolios.
"The course is challenging but incredibly rewarding. Engaged participants leave with an invaluable experience, a deep understanding of social analytics, and a portfolio of examples demonstrated in their new LinkedIn certification!"
"The courseware had an easily digestible interface that had detailed instructions to help along the way which made setup easy, and the assignments leading up to the launch of your campaign are helpful in refining what your end message will be."
"The Digital Engine provided me with some of the most practical experience I have received during my entire time in college. I learned many tools and skills that will be incredibly helpful in my career and I highly recommend this class/practicum to all."
"This course was unlike anything I have ever taken and the amount of practical skills we gained sets it completely apart from any other course. Learning how to build and run a full website, email and social media campaign landed me the job."
"In just 15 weeks I felt so confident going into the industry post-graduation. With the knowledge that I have gained from this course, I am now running a boutique digital marketing company along with a charitable-based brand built fully on social media."
“The course required hard work and dedication, but the experience left me with a valuable set of skills. The text, paired with the live practicum, provides a high level of insight, building self-confidence to run a successful digital marketing campaign.”
"As a student, it can sometimes be difficult to understand a new platform, but The Digital Engine was very easy to understand and navigate. I appreciated that there were current step-by-step screenshots of what we should be experiencing."
"From content creation and distribution to curation and collaboration, inbound marketing requires you to creatively push yourself to success. You feel great pride for every user that engages with your website content and completes your online forms."
"As an entrepreneur, your course helped me create the branding around my illustration business as well as develop a website that would generate warm leads of potential new clients. Thank you for helping me get started."
I ask every service business owner I work with the same question: “What’s working in your marketing right now?” Most of them pause. Then they say something like, “Instagram is pretty good, I think.” Or Read more…
Every service-based business owner I’ve met in the last 20 years has the same story. They started with their network. That worked for a while. When the network dried up, someone told them to get Read more…
This blog has been home to marketing education for years. If you have been reading since the early days of The Digital Engine, you already know the methodology. You know the framework. You have seen Read more…