Learn our proven step-by-step process for creating blog posts in WordPress that attract readers, rank in search engines, and drive business growth using The Digital Engine methodology.
This week our Digital Engine students are learning how to strategically create and post content within their domain. Over the last several weeks while building their website, students were planning their content by creating their content matrix and editorial calendar. Now, students are implementing those plans by creating content. Students Read more…
This week celebrated our inbound marketing campaign kickoff. The students have been working very hard over the last three weeks to prepare for this week. They have completed their setup instructions for both their mechanical and aesthetic builds. Likewise, they have all of their goal funnels setup, tested them to Read more…
After purchasing their web assets and getting their WordPress website installed, this week students begin two parallel paths of getting ready for their campaign kickoff. One of these paths includes three weeks of website setup to be completed outside of class. The second path is three weeks of content planning Read more…
Emma Sneed, a junior at Belmont University, created Push to Playoffs for her semester practicum and creatively used Linktree to increase referral acquisitions. As a devout hockey fan and an intern with the Nashville Predators, she desired “to inform and educate others about the push to playoff hockey.” Whether you Read more…
In our instruction on content design, The Digital Engine teaches course participants how to create a content matrix. This matrix is critically important as it becomes the building blocks for your rolling editorial calendar, which is the life blood of your inbound marketing campaign. Unlike paid digital, inbound marketing is Read more…
Delaney Walker’s 4th Birthday came with a surprise her family did not expect. Worried about all the water intake Delaney was taking in, her mom took her to the pediatrician. A simple blood test came back with the result of Type 1 Diabetes (T1D). Living with diabetes has been a Read more…
Burton Wills completed The Digital Engine course in the Fall of 2022 creating her website The Puppurr. Her lifestyle blog was full of fun content amount her dog Maggie, cat Phoebe, and her dog sisters Schnapse and Hans. Some fun fact about Burton: 🐾 She is obsessed with the Friends tv show Read more…